The people behind the formula
Health, performance, and longevity became personal.
Co-founder / Formulator
Kevin Ramirez
Kevin is a lifelong experience seeker, physical culturalist, and deep contemplator. A former coach and soldier turned supplement formulator, husband, and father, he has traveled 49 countries, lived in 23, and speaks several languages.
He knows what it is to live 50 pounds overweight, injured, and in pain. Kevin is also a survivor of three “widow maker” heart attacks—an experience that made health and performance more than an abstract interest.
Kevin says he tries what he develops himself and recommends what he has seen work firsthand for clients and himself. That biography explains the motivation behind the formula; it does not replace product-specific scientific evidence.
Co-founder / Chemical engineer
Marianne Boctor
Marianne was born and raised in Egypt by parents who valued family, health, and education. She graduated as a chemical engineer from Cairo University and worked as a field engineer in the energy sector across three countries.
She met Kevin while working in Syria. After the birth of their first daughter, Marianne experienced postpartum depression that went undiagnosed for ten months. The conventional approach did not alleviate it, which led her to take a more active role in her own mental and physical health.
That journey led Marianne and Kevin to create the IMPOWER group of companies around a shared vision of health. Today, the family lives in Kelowna, British Columbia, close to the Okanagan outdoor life they value.
The founders explain the intent. The formula still has to earn your trust.
Read the full POWER9® formula